How to create a campaign tracking link

2026-10-05 · Written by the Attrely team

Short answer: A campaign tracking link is a short redirect that adds campaign, source and medium details, plus a unique click identifier, to the destination.

What to fill in

Campaign: A stable name such as spring-2026.
Source: Where the ad runs, such as meta or google.
Medium: The type of traffic, such as cpc or video.

Deep links and stores

For mobile visitors you can add an app deep link and a store address. The app opens first; if it is not installed, the visitor is sent to the store.

Naming rules

Use lowercase names with hyphens and never rename a campaign that is already running. A new name starts a new report.